Microsites

Overview

Boost your content strategy and get your brand online quickly to deliver the knowledge your audience values. Our Educational Services offer expert guidance in the planning, creation, and maintenance of a successful and engaging website.

Benefits

Create a microsite through all the stages of product launch: at pre-launch to highlight a market gap; post-launch to review expert advisory boards or other relevant meetings; and later, to present case reports.

• Get online quickly
• Our team can help you identify and match content to your marketing objectives
• Strengthen brand recognition through Wiley’s strong reputation among professionals
• Generate qualified leads through multimedia registrations (ie. webcasts)
• Customize your microsite by look, feel, and content, or rely on proven templates available for design
• Use multiple content types, including webinars, videos, FAQs, case studies, articles, etc.
• Select features such as key word search, opinion poll/voting tools, quizzes/surveys, external news feeds, social media integration, advertising positions, website metrics, tabbed content display, pop-up contact forms, feed of microsite content to external sites, and registration page
• Measure engagement and exposure by utilizing comprehensive web analytics

View Case Study 1 →

View Case Study 2 →